Ballantyne Chapter Monthly Event

The Media Doesn't Like Me: Debunking Myths About How to Get Media Attention

Do you want media exposure for your business? Have you reached out to the media but only heard crickets? Have you been told that you need to spend a lot of money to get media coverage?

There are a lot of myths out there about how to get media coverage. During this talk, Erin Breeden, CEO and head mermaid of Blue Tide Creative will discuss and debunk the top three myths about media coverage.

Myth #1: If you build it, they will come

Myth #2: You have to spend a lot of money to get coverage

Myth #3: The media doesn't like me

After this talk, participants will have a better understanding of media, and, most importantly, the facts about media relations.

Bio: Erin Breeden couldn’t find the job of dreams, so she created it for herself. Erin is the CEO and Head Mermaid of BlueTide Creative, a boutique public relations, strategy, content, and branding firm. Erin works with clients in various industries to ensure that their company messaging matches its mission. In May 2020, Erin founded the Deep Dive program which provides strategy, insight, and education for business owners. In addition to her client work, Erin is also a contributing writer and editor for local, regional, and national publications.